News
Friday, April 6, 2007
Pensacola, FL National Prototype Info
National E-Linc To: All Certified Marketing Representatives
Subject: Pensacola, FL National Prototype Info
Yellow Book USA will be publishing a Pub Co 999 prototype directory for the Pensacola, FL area in April, 2008. The Pensacola, FL directory (105642) will be closing January 14, 2008. This directory will overlay parts of two utility directories (see below). It will be delivered to 234,000 homes and businesses. All national advertisers currently advertising in one of the source directories will be offered the same unit of advertising “free” with no future obligation in this directory. This means if your client has a half page ad in one of the source directories, they are eligible for a half page ad in the Pensacola Yellow Book, published by Yellow Book USA. Display, Space Listings, and Trademarks will convert to “H” rates in year 2, and full rate in year 3. Listings and Trade Listings convert to full rate in year 2. You will need to transmit the order and send the appropriate artwork on disk.
This prototype offer is NOT available under the “Attorneys,” “Florists,” or “Plumbers” headings.
This is a National-only prototype. Local advertising will be paid. Ad seniority dates will be set based on this first issue. Free prototype ads will appear after paid advertising (local or national). If you would like to secure the best space positioning for your client, please use standard item codes on your orders (no F prefix). Paid orders will be billed upon publication. We ask that all orders for this directory contain an advice line indicating whether the order is a “free prototype order” or a “paid order.”
Below is the information you will need when researching and transmitting your order:
Prototype directory: Pensacola, FL
Directory Code: 105642
Source Directories: Greater Pensacola (012328) and Pensacola Area (012715)
Distribution: 234,000
Columns: 3
Major towns covered: see below
Counties covered: Escambia and Santa Rose Counties, FL
Close Date: 1/14/08
Pub Date: 4/08
When keying orders, please add an “F” at the beginning of each item code, and please use the advice line, “all advertising free for the 4/08 issue.” Orders keyed without “F” udacs will be billed at full rate.
The following are available item codes for this directory:
| F1HS |
| F2HS |
| F3HS |
| F4HS |
| F5HS |
| F6HS |
| FABLN |
| FAL |
| FBLN |
| FCBL |
| FCPN |
| FCPNF |
| FCRL |
| FCTM |
| FDC |
| FDCW |
| FDCWY |
| FDHC |
| FDHCW |
| FDHWY |
| FDQC |
| FDQCW |
| FDQWY |
| FEL |
| FFP |
| FFPW |
| FFPWY |
| FHP |
| FHPW |
| FHPWY |
| FIBAN |
| FINT |
| FMFP |
| FMFPW |
| FMPWY |
| FQC |
| FQCW |
| FQCWY |
| FRL |
| FTAL |
| FTBLN |
| FTE |
| FTM1 |
| FTN |
| FTQC |
| FTQCW |
| FTQWY |
| FTRL |
| FWAL |
| FWBLN |
| FWCBL |
| FWCRL |
| FWEL |
| FWFN |
| FWLOG |
| FWRL |
| FWSBH |
Artwork may be sent to:
Yellow Book
Attn: National Publishing
2004 Renaissance Blvd.
Here is a list of towns and zip codes included in the Pensacola, FL (105642) directory:
| 32570 | Allentown |
| 32583 | Avalon Beach |
| 32530 | Bagdad |
| 32577 | Barrineau Park |
| 32577 | Barth |
| 32568 | Bay Springs |
| 32506 | Bellview |
| 32526 | Bellview |
| 32565 | Berrydale |
| 32526 | Beulah |
| 32535 | Bluff Springs |
| 32535 | Bratt |
| 32503 | Brent |
| 32505 | Brent |
| 32565 | Brownsdale |
| 32535 | Byrneville |
| 32533 | Cantonment |
| 32535 | Century |
| 32565 | Chumuckla |
| 32571 | Chumuckla |
| 32533 | Cottage Hill |
| 32583 | East Milton |
| 32514 | Ensley |
| 32534 | Ensley |
| 32504 | Ferry Pass |
| 32514 | Ferry Pass |
| 32565 | Fidelis |
| 32560 | Gonzalez |
| 32501 | Goulding |
| 32561 | Gulf Breeze |
| 32562 | Gulf Breeze |
| 32563 | Gulf Breeze |
| 32563 | Harold |
| 32561 | Holley |
| 32565 | Jay |
| 32568 | Mc David |
| 32568 | McKinnon |
| 32506 | Millview |
| 32570 | Milton |
| 32571 | Milton |
| 32572 | Milton |
| 32583 | Milton |
| 32577 | Molino |
| 32577 | Molino Crossroads |
| 32565 | Mount Carmel |
| 32570 | Munson |
| 32506 | Myrtle Grove |
| 32516 | Myrtle Grove |
| 32568 | Oak Grove |
| 32561 | Oriole Beach |
| 32571 | Pace |
| 32501 | Pensacola |
| 32502 | Pensacola |
| 32503 | Pensacola |
| 32504 | Pensacola |
| 32505 | Pensacola |
| 32506 | Pensacola |
| 32507 | Pensacola |
| 32508 | Pensacola |
| 32509 | Pensacola |
| 32511 | Pensacola |
| 32512 | Pensacola |
| 32513 | Pensacola |
| 32514 | Pensacola |
| 32516 | Pensacola |
| 32520 | Pensacola |
| 32521 | Pensacola |
| 32522 | Pensacola |
| 32523 | Pensacola |
| 32524 | Pensacola |
| 32526 | Pensacola |
| 32534 | Pensacola |
| 32559 | Pensacola |
| 32590 | Pensacola |
| 32591 | Pensacola |
| 32592 | Pensacola |
| 32561 | Pensacola Beach |
| 32507 | Perdido Bay |
| 32507 | Perdido Key |
| 32570 | Point Baker |
| 32561 | Tiger Point |
| 32563 | Tiger Point |
| 32571 | Wallace |
| 32568 | Walnut Hill |
| 32507 | Warrington |
| 32505 | West Pensacola |
| 32561 | Woodlawn Beach |
If you require additional information, please contact your National Account Manager or call the Yellow Book USA National Hotline at (800) 937-5285. Be sure to check out our NEWLY redesigned CMR website at www.nationalsales.yellowbook.com. Call 610-731-2530 for a user name and password.
Central Orange Co, CA Market Plan Info
April 6, 2007
National E-Linc To: All Certified Marketing Representatives
Subject: Central Orange Co, CA Market Plan Info
Yellow Book USA (Pub Co 999) is offering a market plan for the Central Orange County, CA area (105608). Directories included in this market plan are:
· Irvine-Tustin, CA (105487, Close 8/10/07, Pub 11/07, Distribution 118,000)
· Newport Beach, CA (105486, Close 8/10/07, Pub 11/07, Distribution 106,500)
· Santa Ana, CA (103504, Close 8/10/07, Pub 11/07, Distribution 106,000)
If your client would like to advertise in all three directories, they should submit their order on the Central Orange County Market Plan code, 105608, Close 8/10/07, Pub 11/07
The following zip codes are included in the Central Orange Co Market Plan (105608) directory:
| 92661 | Balboa |
| 92663 | Balboa Bay Shores |
| 92662 | Balboa Island |
| 92703 | Bristol |
| 92663 | Cliff Haven |
| 92625 | Corona Del Mar |
| 92626 | Costa Mesa |
| 92627 | Costa Mesa |
| 92628 | Costa Mesa |
| 92705 | Cowan Heights |
| 92704 | Diamond |
| 92650 | East Irvine |
| 92705 | East Tustin |
| 92709 | El Toro Marine Corps Air Station |
| 92602 | Irvine |
| 92603 | Irvine |
| 92604 | Irvine |
| 92606 | Irvine |
| 92612 | Irvine |
| 92614 | Irvine |
| 92616 | Irvine |
| 92617 | Irvine |
| 92618 | Irvine |
| 92619 | Irvine |
| 92620 | Irvine |
| 92623 | Irvine |
| 92697 | Irvine |
| 92709 | Irvine |
| 92710 | Irvine |
| 92706 | King |
| 92705 | Lemon Heights |
| 92663 | Lido Isle |
| 92627 | Mesa Center |
| 92658 | Newport Beach |
| 92659 | Newport Beach |
| 92660 | Newport Beach |
| 92661 | Newport Beach |
| 92662 | Newport Beach |
| 92663 | Newport Beach |
| 92657 | Newport Coast |
| 92663 | Newport Heights |
| 92663 | Newport Island |
| 92705 | North Tustin |
| 92620 | Northwood |
| 92705 | Panorama Heights |
| 92705 | Red Hill |
| 92657 | San Joaquin Hills |
| 92701 | Santa Ana |
| 92702 | Santa Ana |
| 92703 | Santa Ana |
| 92704 | Santa Ana |
| 92705 | Santa Ana |
| 92706 | Santa Ana |
| 92707 | Santa Ana |
| 92711 | Santa Ana |
| 92712 | Santa Ana |
| 92725 | Santa Ana |
| 92735 | Santa Ana |
| 92799 | Santa Ana |
| 92707 | Santa Ana Heights |
| 92707 | South Main |
| 92612 | Turtle Rock |
| 92780 | Tustin |
| 92781 | Tustin |
| 92782 | Tustin |
| 92782 | Tustin Foothills |
If you require additional information, please contact your National Account Manager or call the National hotline at (800) 937-5285. Be sure to check out our NEWLY redesigned CMR website at www.nationalsales.yellowbook.com. Call 610-731-2530 for a user name and password.
Orange County Coastal, CA 103817 Rescope Information
April 6, 2007
National E-Linc To: All Certified Marketing Representatives
Subject: Orange County Coastal (103817), CA Rescope Information
Yellow Book USA (Pub Co 999) announces that the Orange County Coastal, CA directory (103817) has been rescoped into two Yellow Book USA directories. The existing rescoped Yellow Book directories are:
· Huntington Beach, CA (103817—retains directory code, Close 9/10/07, Pub 12/07, Distribution 115,000)
· Newport Beach, CA (105486, Close 8/10/07, Pub 11/07, Distribution 106,500)
National orders on the Orange County Coastal directory (103817) will need to be resubmitted on the appropriate directory code, depending on the scope. See zip code lists below for corresponding rescoped directory.
Artwork may be sent to:
Yellow Book
Attn: National Publishing
2004 Renaissance Blvd.
Here is a list of the Orange County Coastal (103817) zip codes and their corresponding rescoped directory:
| Zip Code | Town | Rescoped Directory |
| 92661 | Balboa | Newport Beach (105486) |
| 92662 | Balboa Island | Newport Beach (105486) |
| 92648 | Beach Center | Huntington Beach (103817) |
| 92625 | Corona Del Mar | Newport Beach (105486) |
| 92626 | Costa Mesa | Newport Beach (105486) |
| 92627 | Costa Mesa | Newport Beach (105486) |
| 92628 | Costa Mesa | Newport Beach (105486) |
| 92708 | Fountain Valley | Huntington Beach (103817) |
| 92728 | Fountain Valley | Huntington Beach (103817) |
| 92605 | Huntington Beach | Huntington Beach (103817) |
| 92615 | Huntington Beach | Huntington Beach (103817) |
| 92646 | Huntington Beach | Huntington Beach (103817) |
| 92647 | Huntington Beach | Huntington Beach (103817) |
| 92648 | Huntington Beach | Huntington Beach (103817) |
| 92649 | Huntington Beach | Huntington Beach (103817) |
| 92649 | Huntington Harbor | Huntington Beach (103817) |
| 92663 | Lido Isle | Newport Beach (105486) |
| 92658 | Newport Beach | Newport Beach (105486) |
| 92659 | Newport Beach | Newport Beach (105486) |
| 92660 | Newport Beach | Newport Beach (105486) |
| 92661 | Newport Beach | Newport Beach (105486) |
| 92662 | Newport Beach | Newport Beach (105486) |
| 92663 | Newport Beach | Newport Beach (105486) |
| 92657 | Newport Coast | Newport Beach (105486) |
The following zip codes are included in the Huntington Beach (103817) directory:
| 92648 | Beach Center |
| 92647 | Boulevard Gardens |
| 92708 | Colonial Juarez |
| 92708 | Fountain Valley |
| 92728 | Fountain Valley |
| 92605 | Huntington Beach |
| 92615 | Huntington Beach |
| 92646 | Huntington Beach |
| 92647 | Huntington Beach |
| 92648 | Huntington Beach |
| 92649 | Huntington Beach |
| 92649 | Huntington Harbor |
| 92647 | Liberty Park |
| 92647 | Ocean View |
| 92647 | Smeltzer |
| 92647 | Wintersburg |
The following zip codes are included in the Newport Beach (105486) directory:
| 92661 | Balboa |
| 92663 | Balboa Bay Shores |
| 92662 | Balboa Island |
| 92663 | Cliff Haven |
| 92625 | Corona Del Mar |
| 92626 | Costa Mesa |
| 92627 | Costa Mesa |
| 92628 | Costa Mesa |
| 92663 | Lido Isle |
| 92627 | Mesa Center |
| 92658 | Newport Beach |
| 92659 | Newport Beach |
| 92660 | Newport Beach |
| 92661 | Newport Beach |
| 92662 | Newport Beach |
| 92663 | Newport Beach |
| 92657 | Newport Coast |
| 92663 | Newport Heights |
| 92663 | Newport Island |
| 92657 | San Joaquin Hills |
If you require additional information, please contact your National Account Manager or call the National hotline at (800) 937-5285. Be sure to check out our NEWLY redesigned CMR website at www.nationalsales.yellowbook.com. Call 610-731-2530 for a user name and password.
Orange County Central (103504), CA Rescope Information
April 6, 2007
National E-Linc To: All Certified Marketing Representatives
Subject: Orange County Central (103504), CA Rescope Information
Yellow Book USA (Pub Co 999) announces that the Orange County Central, CA directory (103504) has been rescoped into two Yellow Book USA directories. The existing rescoped Yellow Book directories are:
· Santa Ana, CA (103504—retains directory code, Close 8/10/07, Pub 11/07, Distribution 108,000)
· Irvine-Tustin, CA (105487, Close 8/10/07, Pub 11/07, Distribution 118,000)
National orders on the Orange County Central directory (103504) will need to be resubmitted on the appropriate directory code, depending on the scope. See zip code lists below for corresponding rescoped directory.
Artwork may be sent to:
Yellow Book
Attn: National Publishing
2004 Renaissance Blvd.
Here is a list of the Orange County Central (103504) zip codes and their corresponding rescoped directory:
| Zip Code | Town | Rescoped Directory |
| 92703 | Bristol | Santa Ana (103504) |
| 92705 | Cowan Heights | Santa Ana (103504) |
| 92704 | Diamond | Santa Ana (103504) |
| 92650 | East Irvine | Irvine-Tustin (105487) |
| 92705 | East Tustin | Santa Ana (103504) |
| 92602 | Irvine | Irvine-Tustin (105487) |
| 92603 | Irvine | Irvine-Tustin (105487) |
| 92604 | Irvine | Irvine-Tustin (105487) |
| 92606 | Irvine | Irvine-Tustin (105487) |
| 92709 | Irvine | Irvine-Tustin (105487) |
| 92710 | Irvine | Irvine-Tustin (105487) |
| 92612 | Irvine | Irvine-Tustin (105487) |
| 92614 | Irvine | Irvine-Tustin (105487) |
| 92616 | Irvine | Irvine-Tustin (105487) |
| 92617 | Irvine | Irvine-Tustin (105487) |
| 92618 | Irvine | Irvine-Tustin (105487) |
| 92619 | Irvine | Irvine-Tustin (105487) |
| 92620 | Irvine | Irvine-Tustin (105487) |
| 92623 | Irvine | Irvine-Tustin (105487) |
| 92697 | Irvine | Irvine-Tustin (105487) |
| 92706 | King | Santa Ana (103504) |
| 92705 | Lemon Heights | Santa Ana (103504) |
| 92705 | North Tustin | Santa Ana (103504) |
| 92620 | Northwood | Irvine-Tustin (105487) |
| 92705 | Panorama Heights | Santa Ana (103504) |
| 92705 | Red Hill | Santa Ana (103504) |
| 92701 | Santa Ana | Santa Ana (103504) |
| 92702 | Santa Ana | Santa Ana (103504) |
| 92703 | Santa Ana | Santa Ana (103504) |
| 92704 | Santa Ana | Santa Ana (103504) |
| 92705 | Santa Ana | Santa Ana (103504) |
| 92706 | Santa Ana | Santa Ana (103504) |
| 92707 | Santa Ana | Santa Ana (103504) |
| 92711 | Santa Ana | Santa Ana (103504) |
| 92712 | Santa Ana | Santa Ana (103504) |
| 92725 | Santa Ana | Santa Ana (103504) |
| 92735 | Santa Ana | Santa Ana (103504) |
| 92799 | Santa Ana | Santa Ana (103504) |
| 92707 | Santa Ana Heights | Santa Ana (103504) |
| 92707 | South Main | Santa Ana (103504) |
| 92612 | Turtle Rock | Irvine-Tustin (105487) |
| 92780 | Tustin | Irvine-Tustin (105487) |
| 92781 | Tustin | Irvine-Tustin (105487) |
| 92782 | Tustin | Irvine-Tustin (105487) |
| 92782 | Tustin Foothills | Irvine-Tustin (105487) |
The following zip codes are included in the Santa Ana (103504) directory:
| 92703 | Bristol |
| 92705 | Cowan Heights |
| 92704 | Diamond |
| 92705 | East Tustin |
| 92706 | King |
| 92705 | Lemon Heights |
| 92705 | North Tustin |
| 92705 | Panorama Heights |
| 92705 | Red Hill |
| 92701 | Santa Ana |
| 92702 | Santa Ana |
| 92703 | Santa Ana |
| 92704 | Santa Ana |
| 92705 | Santa Ana |
| 92706 | Santa Ana |
| 92707 | Santa Ana |
| 92711 | Santa Ana |
| 92712 | Santa Ana |
| 92725 | Santa Ana |
| 92735 | Santa Ana |
| 92799 | Santa Ana |
| 92707 | Santa Ana Heights |
| 92707 | South Main |
The following zip codes are included in the Irvine-Tustin (105487) directory:
| 92650 | East Irvine |
| 92709 | El Toro Marine Corps Air Station |
| 92602 | Irvine |
| 92603 | Irvine |
| 92604 | Irvine |
| 92606 | Irvine |
| 92612 | Irvine |
| 92614 | Irvine |
| 92616 | Irvine |
| 92617 | Irvine |
| 92618 | Irvine |
| 92619 | Irvine |
| 92620 | Irvine |
| 92623 | Irvine |
| 92697 | Irvine |
| 92709 | Irvine |
| 92710 | Irvine |
| 92620 | Northwood |
| 92612 | Turtle Rock |
| 92780 | Tustin |
| 92781 | Tustin |
| 92782 | Tustin |
| 92782 | Tustin Foothills |
If you require additional information, please contact your National Account Manager or call the National hotline at (800) 937-5285. Be sure to check out our NEWLY redesigned CMR website at www.nationalsales.yellowbook.com. Call 610-731-2530 for a user name and password.
AT&T-Resend - System Conversion Update - Important Changes for Pu b 836, 829, 514
RE: This ELINC was sent out earlier today. It is being resent because much of the information was cut-off at the bottom of the ELINC. The ELINC has been modified, some of the examples had to be removed. CMRs who would like to view examples of the items listed below, may do so by visiting AT&T's National CMR website at www.nationalyp.com. Go to the April 2007 newsflashes. Thank you
ORDER PROCESSING ACTIVITY - Pub 836, 829 & 514 (California & Nevada) Only
· Tuesday, April 24, 2007 - The last day AT&T will read their mailbox before the conversion.
· Tuesday, April 24, 2007 - The last day CMRs will receive California/Nevada advices / queries from existing legacy system.
· Thursday, April 26, 2007 to Saturday, May 5, 2007 - Pub 836, 829 & 514 will not be reading or sending anything from their mailbox on order activity. Orders received during this time will be held and will be processed into AT&T's new CSS system beginning Monday, May 7, 2007.
· Monday, May 7, 2007 - The first day Pub 836, 829, 514 will begin reading their mailbox on order activity from CMRs.
In the event the conversion is delayed, AT&T will communicate the new conversion dates in a forthcoming ELINC. Once the conversion is complete, Pub 836, 829 & 514 directories that publish out of the new system, will undergo changes that will impact the CMRs order. The changes that will occur have been documented below. It is important to note, CMRs must refrain from modifying their order with any changes shown below until after May 7, 2007. In most cases, AT&T will advise CMRs to update their order after May 7, 2007, to comply with the new system applications.
HEADING CHANGES - PUB 836, 829 & 514
In aligning headings for ALL AT&T Publishing Companies, many headings used for Pub 836, 829 & 514 may reflect a heading change. The heading change may occur as a result from one of the following situations:
1) Headings Where a Comma, Apostrophe or Period was Added or Removed
2) Headings Where a Word was Added or Removed
3) Headings Where the Order of Words Changed
4) Headings Where an "S" was Added or Removed
5) Heading Abbreviation Changes
To assist CMRs in translating all of the new heading changes for Pub 836, 829 & 514, a matrix of the changes is available on AT&T's National CMR website at www.nationalyp.com. Please refer to the April 2007 newsflash titled "AT&T System Conversion for Pub 836, 829 & 514 (California & Nevada)". CMRs will find a matrix that will include a complete list of all headings available for Pub 836, 829 & 514 to use moving forward. The matrix also includes a list of the NEW HEADINGS that are now available in California & Nevada directories (please refer to the separate tabs included on the matrix).
The Heading Search tool, which is located on AT&T's National CMR Website Home Page, can also be used to locate headings that are available for Pub 836, 829 & 514 directories. CMRs will use the same search function that is used to locate headings for Pub 962, 927, 760, 717, 997, 815, & 724 directories.
As a result of the system conversion, the heading changes will impact the following June 2007 directories and moving forward. AT&T will update their system with the new heading text and will advise CMRs of the heading changes.
Pub 836, 829 & 514 (California & Nevada) - June 2007 Directories Publishing Out of the NEW CSS System
June 2007 Issue
Long Beach, CA (100285)
Long Beach Bilingual, CA (104144)
Lake Tahoe, CA (006075)
Kings & Tulare, CA (005995)
Placerville, CA (005055)
Auburn, CA (005082)
Gr San Gabriel Valley, CA (102529)
Gr San Gabriel Valley Bilingual, CA (104145)
In an effort to standardize processes to align with Pub 962, 927, 760, 717, 815, 724, 997 & 724 directories, the following changes will take place for Pub 836, 829 & 514 (California & Nevada) directories.
Include SPECIALTY ITEMS on the National Order
Currently, Specialty Items for Covers, Spines, Tip-Ons, SNIPEs, Front Cover Photos (FCP) and Tabs were handled manually via a contract and CMRs did not transmit an order through Elite. CMRs will begin to include Specialty Items on their National Order beginning with August 2007 publications and moving forward. AT&T will contact those CMRs who have sold Specialty items and will assist in getting the specialty item placed on your national order. CMRs will need to include a name, address and telephone line as well and an Artwork ID on the line following the name. To view an example of the order format, please go to the April 2007 newsflashes on AT&T's National CMR website at www.nationalyp.com.
Include Version B Split Run Items on the National Order
ANCHOR SPACE LISTING ADS
Anchor Space Listing ads that are purchased with Display ads will now require an Anchor Regular Listing (ARL) UDAC to appear on order in addition to the Anchor Space Listing UDAC. Clients have the option for the ARL to print or not to print in the directory. If the ARL is optioned to print, the free Anchor Listing will appear in the directory immediately following the Anchor Space Ad and will indicate the page number on which the Display ad can be found. If the client does not wish for the ARL to print after the Anchor Space ad in the directory, then the CMR must indicate "Omit Anchor" on their order. AT&T will query those accounts where the order is not formatted correctly. To view an example of an order format, please go to the April 2007 newsflashes on AT&T's National CMR website at www.nationalyp.com.
UDAC CHANGE - Leader Ad UDACs
Dixon & Vacaville, CA Rescope Info
April 6, 2007
National E-Linc To: All Certified Marketing Representatives
Subject: Dixon & Vacaville, CA Rescope Information
Yellow Book USA (Pub Co 999) announces that the Fairfield-Dixon-Vaca, CA directory (100486, Close 7/25/07, Pub 10/07) is a rescoped directory for two California directories. The directory will be distributed to 106,000 homes and businesses throughout the Fairfield-Dixon-Vacaville area and overlays parts of two utility directories. Please see zip code list below. The new Fairfield-Dixon-Vacaville directory combines the scope of the following Yellow Book directories:
| Directory | Pub Co | Dir Code | Last pub date | Comments |
| Vacaville, CA* | 999 | 100486 | 10/06 | Dir code is retained |
| Dixon, CA | 999 | 102018 | 10/06 | |
*Fairfield-Dixon-Vaca retains the Vacaville directory code (100486).
The Vacaville directory code (100486) will be retained for the Fairfield-Dixon-Vaca directory. Existing orders for this directory code (100486) will also be retained, but orders on the Dixon directory (102018) will need to be resubmitted on the 100486 directory code. New artwork is required due to the format change. The Fairfield-Dixon-Vaca directory will be Yellow Book’s 7 x 9 size, 3-column format. Please use specs for Yellow Book USA’s 3-column directories.
Artwork may be sent to:
Yellow Book
Attn: National Publishing
2004 Renaissance Blvd.
The following zip codes are included in the rescoped Fairfield-Dixon-Vaca (100486) directory:
| 95688 | Allendale |
| 95620 | Binghamton |
| 94512 | Birds Landing |
| 94585 | Collinsville |
| 94585 | Cordelia |
| 94585 | Denverton |
| 95620 | Dixon |
| 95625 | Elmira |
| 94533 | Fairfield |
| 94534 | Fairfield |
| 94585 | Green Valley Estates |
| 94585 | Leisure Town |
| 95620 | Liberty Farms |
| 94585 | Manka's Corners |
| 94571 | Rio Vista |
| 94585 | Rockville |
| 94585 | Suisun City |
| 94535 | Travis AFB |
| 95687 | Vacaville |
| 95688 | Vacaville |
| 95696 | Vacaville |
| 95694 | Winters |
If you require additional information, please contact your National Account Manager or call the National hotline at (800) 937-5285. Be sure to check out our NEWLY redesigned CMR website at www.nationalsales.yellowbook.com. Call 610-731-2530 for a user name and password.
AT&T- Please Read - System Conversion Update - Pub 836, 829 & 514
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Submitted By: MANNING, THERESA (ATTSWBYP) - [TN5452@ATT.COM]
ORDER PROCESSING ACTIVITY - Pub 836, 829 & 514 (California & Nevada) Only
· Tuesday, April 24, 2007 - The last day AT&T will read their mailbox before the conversion.
· Tuesday, April 24, 2007 - The last day CMRs will receive California/Nevada advices / queries from existing legacy system.
· Thursday, April 26, 2007 to Saturday, May 5, 2007 - Pub 836, 829 & 514 will not be reading or sending anything from their mailbox on order activity. Orders received during this time will be held and will be processed into AT&T's new CSS system beginning Monday, May 7, 2007.
· Monday, May 7, 2007 - The first day Pub 836, 829, 514 will begin reading their mailbox on order activity from CMRs.
In the event the conversion is delayed, AT&T will communicate the new conversion dates in a forthcoming ELINC. Once the conversion is complete, Pub 836, 829 & 514 directories that publish out of the new system, will undergo changes that will impact the CMRs order. The changes that will occur have been documented below. It is important to note, CMRs must refrain from modifying their order with any changes shown below until after May 7, 2007. In most cases, AT&T will advise CMRs to update their order after May 7, 2007, to comply with the new system applications.
HEADING CHANGES - PUB 836, 829 & 514
In aligning headings for ALL AT&T Publishing Companies, many headings used for Pub 836, 829 & 514 may reflect a heading change. The heading change may occur as a result from one of the following situations:
1) Headings Where a Comma, Apostrophe or Period was Added or Removed
2) Headings Where a Word was Added or Removed
3) Headings Where the Order of Words Changed
4) Headings Where an "S" was Added or Removed
5) Heading Abbreviation Changes
To assist CMRs in translating all of the new heading changes for Pub 836, 829 & 514, a matrix of the changes is available on AT&T's National CMR website at www.nationalyp.com. Please refer to the April 2007 newsflash titled "AT&T System Conversion for Pub 836, 829 & 514 (California & Nevada)". CMRs will find a matrix that will include a complete list of all headings available for Pub 836, 829 & 514 to use moving forward. The matrix also includes a list of the NEW HEADINGS that are now available in California & Nevada directories (please refer to the separate tabs included on the matrix).
The Heading Search tool, which is located on AT&T's National CMR Website Home Page, can also be used to locate headings that are available for Pub 836, 829 & 514 directories. CMRs will use the same search function that is used to locate headings for Pub 962, 927, 760, 717, 997, 815, & 724 directories.
As a result of the system conversion, the heading changes will impact the following June 2007 directories and moving forward. AT&T will update their system with the new heading text and will advise CMRs of the heading changes.
Pub 836, 829 & 514 (California & Nevada) - June 2007 Directories Publishing Out of the NEW CSS System
June 2007 Issue
Long Beach, CA (100285)
Long Beach Bilingual, CA (104144)
Lake Tahoe, CA (006075)
Kings & Tulare, CA (005995)
Placerville, CA (005055)
Auburn, CA (005082)
Gr San Gabriel Valley, CA (102529)
Gr San Gabriel Valley Bilingual, CA (104145)
In an effort to standardize processes to align with Pub 962, 927, 760, 717, 815, 724, 997 & 724 directories, the following changes will take place for Pub 836, 829 & 514 (California & Nevada) directories.
Include SPECIALTY ITEMS on the National Order
Currently, Specialty Items for Covers, Spines, Tip-Ons, SNIPEs, Front Cover Photos (FCP) and Tabs were handled manually via a contract and CMRs did not transmit an order through Elite. CMRs will begin to include Specialty Items on their National Order beginning with August 2007 publications and moving forward. AT&T will contact those CMRs who have sold Specialty items and will assist in getting the specialty item placed on your national order. An example of how the order should be formatted is show below. CMRs will need to include a name, address and telephone line as well and an Artwork ID on the line following the name.
| PUB | CMR | CLIENT | | CLIENT NAME | |||
| 836 | 123 | 4567 | | ABC Industries | |||
| | | | | | | | |
| Line # | AC | ITEM | STD | B | D | SP | ADVERTISING DATA |
| 00080 | | | | | H | | COVERS |
| 00100 | | OBC | | | N | | ABC INDUSTRIES |
| 00110 | | | | | | CD | 1234567890 |
| 00115 | | | | | A | L | |
| 00220 | | | | | T | | 800-123-4567 |
Include Version B Split Run Items on the National Order
ANCHOR SPACE LISTING ADS
Anchor Space Listing ads that are purchased with Display ads will now require an Anchor Regular Listing (ARL) UDAC to appear on order in addition to the Anchor Space Listing UDAC. Clients have the option for the ARL to print or not to print in the directory. If the ARL is optioned to print, the free Anchor Listing will appear in the directory immediately following the Anchor Space Ad and will indicate the page number on which the Display ad can be found. If the client does not wish for the ARL to print after the Anchor Space ad in the directory, then the CMR must indicate "Omit Anchor" on their order. AT&T will query those accounts where the order is not formatted correctly. Below are examples of how Anchor Space Ads orders should be formatted in both instances:
Order Format
Example: ARL Set to Print after the Anchor Space Listing
| PUB | CMR | CLIENT | | CLIENT NAME | |||
| 815 | 123 | 4567 | | ABC Industries | |||
| | | | | | | | |
| Line # | AC | ITEM | STD | B | D | SP | ADVERTISING DATA |
| 00080 | | | | | H | | Building Inspection Serv |
| 00100 | | DHC | | | N | | ABC INDUSTRIES |
| 00110 | | | | | | CD | 1234567890 |
| 00115 | | | | | A | L | |
| 00220 | | | | | T | | 800-123-4567 |
| 00225 | | ARL | | | N | | ABC INDUSTRIES |
| 00230 | | | | | A | L | |
| 00235 | | | | | T | | 800-123-4567 |
| 00240 | | A4HS | | | N | | ABC INDUSTRIES |
| 00245 | | | | | | CD | 1234567891 |
| 00250 | *******************************************************************Yellow Pages Association820 Kirts Blvd., Suite 100Troy, MI 48084248-244-6200 / 248-244-0700 faxInternet: http://www.ypassociation.org******************************************************************* ========================== MEMORANDUM To Ensure Inclusion of National Content Second Zero Dollar Order Must be Entered for Bundled RHD Plus Directories Below are the current updates to the R.H. Donnelley National Plus directory bundle offering, effective 3/1/07: Directory YPA Core YPA Plus Close Date Below are the current updates to the R.H. Donnelley National Plus directory bundle offering, effective 4/1/07: Directory YPA Core YPA Plus Close Date NATIONAL PLUS BUNDLE: A complete list of RHD Plus directories is available on www.dexnational.com or www.cmrconnection.com. Placing Orders: IMPORTANT! Ad Copy/Artwork for Plus Directories: · Pub Codes: 0794 & 0822 -- * All dates subject to revision at any time by R.H. Donnelley.
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