Bottom Line Management Industry News

News

Wednesday, April 4, 2007

Somerset Area, KY 103357 Closes 06/23/2007

To: The CMR Community

From: Windstream Yellow Pages (0520)

Subject: Somerset Area, KY 103357 Closes 06/23/2007

Do you have clients in Somerset, KY?

If so, they need to be in the Somerset Area, KY

103357 Utility directory

Directory Information:

Directory Name	Somerset Area
Directory State	Kentucky
Directory #	103357
Directory Close	06/23/2007
Publication Date	10/07
Directory Status	Utility
Directory Coverage	Somerset, Burnside, Eubank, Faubush, Nancy, Science Hill, Shopville, White Lily
Total Bound Copies	62, 236 Est.
Initial Distribution	56,000 by hand
Expanded Coverage	Jamestown and Russell Springs
Expanded Distribution	8,650 by hand
Zip Code Coverage	42501, 42502, 42503, 42519, 42544, 42553, 42567, 42629 and 42642
Directory Population	77,183 Est. 2006
Nearby Windstream Directories (Multi-Book Opportunities)	Monticello-Albany (103362), London Area (103360), Columbia-Liberty (103354) and Berea-Lancaster (103349)
Key Foreign Markets	Monticello, London, Corbin, Williamsburg

Competitive Information:

Directory Name	Directory #	Publisher
Lake Cumberland AW	029460	YPK
Lake Cumberland	029437	PIN
Somerset-Mont-Jmstwn	029892	VZ

Important RLF Information: The following area codes/prefixes are considered Foreign

Listings, but all businesses receive a free SRL-type listing in the Yellow Pages section.

These listings are called RLF’s. The following area codes and prefixes are included in

Somerset Area, KY 103357 directory as RLFs:

City	Area Code	Prefix
Jamestown	270	343
Russell Springs	270	585 and 866

Special Discount: Any current RLF advertiser appearing in the Somerset Area, KY 103357

directory expanding its listing to a BLN will be eligible for our special 50% discount. Call Windstream’s National Account Team for more information and required special advice phrase.

Directory Highlights:

Windstream is the local phone company for the Somerset, KY market therefore the brand awareness for the Windstream Yellow Pages directory is strong.
Somerset is situated on the northeastern edge of Lake Cumberland. It is the county seat of Pulaski County, which is the third largest county in the state.

· The Flex Plan provides new and current advertisers more valuable incentives and slower rollouts.

· Local customers are entitled to a free Internet Guide listing, featuring a website or email address.

This book is available online at: http://www.windstreamdirectory.com/dir/SOM

White Pages:

· This directory offers Yellow Highlight in the White Pages.

· White Pages Banner Ads* (5 Slots, Waiting List Only)

· White Pages Corner Billboard Ads* (5 Slots, Waiting List Only)

Yellow Pages:

Check out Windstream Yellow Pages’ FLEX Plan Incentive Program for discounts on the below items! Discounts of 50% to 100%!

· Home Improvement Guide (Discounts available for this item under the FLEX Program)

· Metro Menu Guide (Discounts available for this item under the FLEX Program)

· Yellow Pages Internet Box Ads

· Coupons Section

Specialty Items:

· Gatefold Advertising*

· Tip-On* 6x6 or 4x4 Paper or 4x4-Magnetic

· Tab Insert*

*The above items require a reservation; please contact Windstream’s National Accounts Team for availability and reservations.

Directory Usage

Possession and Usage Highlights for Somerset Area, KY 103357 directory published December 2005.¹

Possession and Usage (among those surveyed who possess the Somerset Area, KY 103357 directory)
88%	Possess it.
96%	Use it.
Of the customers who use the directory
87%	Of those surveyed used the directory to contact a business
82%	Of those who contacted an advertiser, actually made a purchase or visited the advertiser.

All information above is based on the survey conducted by Booth Research. More information is available at http://www.windstreamyp.com/.

Available Incentives Programs:

Flex Program

Our Flex Plan Incentive Program is designed to offer a slower rollout to our advertisers. All existing customers on the incentive programs #100, #100 GCI, #M101, #G101, #311, #492, #501, #508, #514, #740, #750, #889 are now eligible for our new Flex Plan Incentive program. The program takes your existing program and rolls it out in 5% increments every year. *

Program #512

The #512 program applies to foreign advertisers. Existing/new non-local advertisers purchasing new and/or upgraded advertising will receive a discount on any new or upgraded items in the new issue. The discount is a 30% on-going discount program. *

Program #535

New/Step Up TN/TM Program #535 applies to New and/or Upgraded Trade Name and Trademark advertisers. Advertisers must maintain or exceed current revenue to qualify for this program. The incentive program is only applicable to upgraded/newly purchased advertising. *

* All incentive programs have restrictions. For more information, please click on the program #’s to review all incentive program information.

Complete coverage information including maps and demographics is available on the website: http://www.windstreamyp.com/. If you have any questions, please call your National Accounts Team.

Cherie Bishop

330 650-7273

cherie.bishop@windstream.com

Mark C. Horn

330 650-7407

mark.horn@windstream.com

Betsy Turek

330 650-7274

betsy.turek@windstream.com

Shannon Wicker

330 650-7602

shannon.wicker@windstream.com

^[1] Research conducted by Booth Research, Inc., December 2005, with adults (age 18 and over) in the Windstream Yellow Pages local distribution area. Interviewing was conducted December 6 to December 10, 2005. Results on file at Windstream Yellow Pages, Hudson, Ohio, all rights reserved.

***************************************************************************************  The information contained in this message, including attachments, may contain  privileged or confidential information that is intended to be delivered only to the  person identified above. If you are not the intended recipient, or the person  responsible for delivering this message to the intended recipient, Windstream requests  that you immediately notify the sender and asks that you do not read the message or its  attachments, and that you delete them without copying or sending them to anyone else.

posted by Bottom Line Management News # 1:33 PM

YLO-IMPORTANT MESSAGE from National Publishing group

*******************************************************************
You are receiving this email because you are a member of Yellow Pages Association ELINC CMR Community. To be removed from this community, send an email message to YPPAELINC_CMR@yppa.org and place "Unsubscribe" (without quote marks) in the subject header and your address will be promptly removed. Thank you.
*******************************************************************

Submitted By: RANDEEP BHELA - [RANDEEP.BHELA@YPG.COM]

Please be advised on Friday April 13, 2007 the National Publishing
department will be closed for the entire day due to system updates. We
ask you to hold all questions or concerns until Monday April 16, 2007.

We appreciate your co-operation in the above and if you have any questions
please contact Randeep Bhela @ 416-412-5474, Sue Duncan @ 416-412-5420 or
Laura-Lee Harvey @ 416-4125423.

Thank you,

National Publishing

*******************************************************************
Yellow Pages Association
820 Kirts Blvd., Suite 100
Troy, MI 48084
248-244-6200 / 248-244-0700 fax
Internet: http://www.ypassociation.org
*******************************************************************

posted by Bottom Line Management News # 1:19 PM

Yellow Pages Association Membership and Facilities User System Ch anges as of April 4, 2007

PUBLISHER ACTIVITY

PUBLISHER MEMBER - STATUS CHANGE FROM A NON-MEMBER TO A MEMBER OF THE ASSOCIATION

Haines Publishing, Inc.
8050 Freedom Avenue, NW
North Canton, OH 44720
T: (330) 494-9111
F: (330) 494-0226
Web site: www.hainespublish.com
Email: tpac@hainespublish.com
Mr. Terry Pacelli, General Manager

PUB CODE: 0985
PUB INITIALS: HAP

Publisher Contact List Information:

National YP Manager:

Kari Simpson
Directory Marketing, Inc.
1305 W. Main Street
Greenwood, MO 64034-9648
T: (816) 537-7950
F: (816) 537-7951
Email: karis@directorymarketinginc.com

Billing, adjustment and collection inquiries:
Bridget Simpson
T: (816) 537-7950
Email: bridgetg@directorymarketing.com

ELITE Inquiries:
Janette Turner
T: (816) 537-7950
Email: inquiry@directorymarketinginc.com

Billing List Information:

Directory Marketing, Inc.
1305 W. Main Street
Greenwood, MO 64034-9648
_____________________________________________________________________________

PUBLISHER MEMBER - NEW

The Lehigh Valley Easy Pages
701 W. Broad Street, Suite 205
Bethlehem, PA 18018
T: (610) 694-0294
F: (610) 694-0696
Web site: www.thelehighvalleyeasypages.com
Email: jnorton@thelehighvalleyeasypages.com
Mr. John A. Norton, President & CEO

PUB CODE: 0630
PUB INITIALS: LVE

Publisher Contact List Information:

National YP Manager:
Khanh-Thy Gonzales
National Solutions, Inc.
321 E. John Sims Parkway
Niceville, FL 32578
T: (850) 729-1141
F: (850) 729-1151
Email: kgonzales@national-solutions.com

Billing List Information:

National Solutions, Inc.
c/o Accounts Receivable
321 E. John Sims Parkway
Niceville, FL 32578
_____________________________________________________________________________

INTERNATIONAL PUBLISHER MEMBER - CONTACT AND INFORMATION CHANGES ONLY - MEMBERSHIP ROSTER

From:

Canadian Phone Directories
200-145 Schoolhouse Street
Coquitlam, BC V3K 4X8
Canada
T: (604) 421-8202
F: (604) 421-0362
Email: olivier.vincent@cdnphonedir.net
Mr. Olivier Vincent, President & CEO

To:

Canadian Phone Directories
200-145 Schoolhouse Street
Coquitlam, BC V3K 4X8
Canada
T: (604) 421-8202
F: (604) 421-0362
Email: michael.oldewening@canpages.ca
Mr. Michael Oldewening, Marketing Director

PUB CODE: 0575
PUB INITIALS: CPD
_____________________________________________________________________________

INTERNATIONAL PUBLISHER MEMBER - COMPANY NAME AND INFORMATION CHANGES ONLY - MEMBERSHIP ROSTER

From:

Findexa AS
P.O. Box 6705 Etterstad
0609 Oslo
Norway
T: 011-47-22-77-11-22
F: 011-47-22-77-16-51
Web site: www.findexa.no
Email: wenche.holen@findexa.no
Mr. Wenche Holen, CEO

To:

Eniro Norge AS
P.O. Box 6705 Etterstad
0609 Oslo
Norway
T: 011-47-22-77-11-22
F: 011-47-22-77-16-51
Web site: www.eniro.no
Email: wenche.holen@findexa.no
Mr. Wenche Holen, CEO

PUB CODE: 0900
PUB INITIALS: FAS
_____________________________________________________________________________

INTERNET PUBLISHER MEMBER - COMPANY NAME CHANGE ONLY - MEMBERSHIP ROSTER

From:

redCity Search Company Inc.
197 Spadina Ave., 2nd Floor
Toronto, ON M5T 2C8
Canada
Web site: www.zip411.net
Email: ekunda@redtoronto.com
T: (416) 593-5888
F: (416) 593-0676
Ms. Elaine Kunda, CEO

To:

ZipLocal Inc.
197 Spadina Ave., 2nd Floor
Toronto, ON M5T 2C8
Canada
Web site: www.zip411.net
Email: ekunda@redtoronto.com
T: (416) 593-5888
F: (416) 593-0676
Ms. Elaine Kunda, CEO

PUB CODE: 0873
PUB INITIALS: ZIP
_____________________________________________________________________________

CMR ACTIVITY

CERTIFIED MARKETING REPRESENTATIVE - NEW

Media Metrix LLC dba Yellow Pages Resource
999 Oronoque Lane, 3rd Floor
Stratford, CT 06614
T: (203) 386-0228 x221
F: (203) 870-1810
Web site: www.mediametrixroi.com
Email: mark@mediametrixroi.com
Mr. Mark O'Halloran, President

CMR CODE: 426

CMR Contact List Information:

National YP Manager:
Mark O'Halloran

Billing List Information:
Mark O'Halloran
_____________________________________________________________________________

CERTIFIED MARKETING REPRESENTATIVE - COMPANY NAME, CONTACT AND ADDRESS CHANGES ONLY - MEMBERSHIP ROSTER

From:

National Yellow Pages Marketing Programs, Inc.
180 Allen Road
Suite 205 - South Building
Atlanta, GA 30328
T: (770) 432-9325
F: (770) 432-9331
Web site: www.natlyellowpages.com
Email: gail@natlyellowpages.com
Ms. Gail Faircloth, Vice President

To: (Additional Location)

National Yellow Pages Marketing Programs
821 SW Alsbury Blvd., Suite C
Burleson, TX 76028
T: (817) 447-1238
F: (817) 447-1274
Web site: www.natlyellowpages.com
Email: kelly@natlyellowpages.com
Ms. Kelly Turner, President

CMR CODE: 340

Note: Please remove Gail Faircloth from your National Yellow Pages Marketing Programs' records.
_____________________________________________________________________________

CERTIFIED MARKETING REPRESENTATIVE - ADDRESS AND INFORMATION CHANGES ONLY - MEMBERSHIP ROSTER

From:

Ron Rader Advertising
P.O. Box 12306
Knoxville, TN 37912
T: (865) 947-6722
F: (865) 947-7202
Email: ronrader2@comcast.net
Mr. Ron Rader, Owner

To:

Ron Rader Advertising
2902 Tazewell Pike
Suite E., Bldg. 5
Knoxville, TN 37918
T: (865) 689-6771
F: (865) 689-6793
Email: ronrader2@comcast.net
Mr. Ron Rader, Owner

CMR CODE: 149
_____________________________________________________________________________

ASSOCIATE ACTIVITY

ASSOCIATE MEMBER - INDUSTRY AFFILIATE - NEW

Apptus Technologies
3247 42nd Street
New York, NY 11103
T: (800) 414-6905
F: (888) 849-3950
Web site: www.apptus.com
Email: sean.beauchamp@apptus.com
Mr. Sean Beauchamp, Sales Director

Apptus Technologies is a leading Yellow Pages search technology company offering the latest in online search solutions.

Industry Guide Category: E-Commerce
_____________________________________________________________________________

ASSOCIATE MEMBER - INDUSTRY COLLEAGUE - NEW

C&C Offset Printing Co. (Chicago), Inc.
1415 W. 22nd Street, Tower Floor
Oak Brook, IL 60523
T: (630) 645-3882
F: (630) 684-2299
Web site: www.candcprinting.com
Email: ernest.li@ccoffset.com
Mr. Ernest Li, Vice President

C&C Offset Printing Co. (Chicago), Inc. is an award winning print media and communication enterprise in China with sales offices across the globe. Printing products range from directories including yellow pages, books, calendars, postcards, magazines, catalogs, brochures, annual reports, and book-plus items.

Industry Guide Category: Printing
_____________________________________________________________________________

ASSOCIATE MEMBER - INDUSTRY COLLEAGUE - NEW

InformationPages.com
P.O. Box 620156
Middleton, WI 53562-0156
T: (888) 277-6544
F: (888) 280-5564
Web site: www.informationpages.com
Email: edie@informationpages.com
Ms. Edie Carver, CEO

InformationPages.com offers a comprehensive suite of publishing products that revolve around our award winning proprietary pagination engine.

Industry Guide Category: Online Directories
_____________________________________________________________________________

ASSOCIATE MEMBER - INDUSTRY COLLEAGUE - NEW

MobileGates
6 Centerpointe, Suite 780
La Palma, CA 90623
T: (714) 464-8000
F: (714) 521-0447
Web site: www.mobilegates.com
Email: yoshita@mobilegates.com
Mr. Yancy Oshita, COO

MobileGates is a world leading provider of mobile directory search solutions for print, online, voice publishers, advertisers and carriers.

Industry Guide Category: Wireless Yellow Pages
_____________________________________________________________________________

ASSOCIATE MEMBER - INDUSTRY AFFILIATE - ADDRESS AND INFORMATION CHANGES ONLY

From:

DirectoryDistribution.com c/o American Trend Services
454 Manor View Drive
Bldg. B
Knoxville, TN 37923-2655
T: (865) 692-2294
F: (865) 692-2295
Web site: www.directorydistribution.com
Email: david@directorydistribution.com
Mr. David Parks, President

To:

DirectoryDistribution.com c/o American Trend Services
7504 Misty View Lane
Knoxville, TN 37931-4570
T: (888) 585-6933
F: (858) 433-1491
Web site: www.directorydistribution.com
Email: david@directorydistribution.com
Mr. David Parks, President
_____________________________________________________________________________

ASSOCIATE MEMBER - INDUSTRY COLLEAGUE - CONTACT AND INFORMATION CHANGES ONLY

From:

StandardCall, A Division of Who's Calling
5210 Carillon Point
Kirkland, WA 98033
T: (425) 889-4257
F: (888) 789-1998
Web site: www.whoscalling.com
Email: areynolds@whoscalling.com
Ms. Ali Reynolds, Marketing Specialist, Media

To:

StandardCall, A Division of Who's Calling
5210 Carillon Point
Kirkland, WA 98033
T: (214) 618-4517
F: (888) 789-1998
Web site: www.standardcall.com
Email: mostrom@whoscalling.com
Mr. Mike Ostrom, Inside Sales Manager

Note: Please remove Ali Reynolds from your StandardCall, A Division of Who's Calling records.
_____________________________________________________________________________

ASSOCIATE MEMBER - INDUSTRY AFFILIATE - ADDRESS AND INFORMATION CHANGES ONLY

From:

Young & Associates
20 Courthouse Square, Suite 215
Rockville, MD 20850
T: (301) 309-9404
F: (301) 309-1804
Web site: www.yapr.com
Email: jeany@yapr.com
Ms. Jean Young, President

To:

Young & Associates
6412 Brandon Ave., #330
Springfield, VA 22150
T: (919) 918-7862
F: (866) 854-5448
Web site: www.yapr.com
Email: jeany@yapr.com
Ms. Jean Young, President
_____________________________________________________________________________

ASSOCIATE MEMBER - INDUSTRY AFFILIATE - VOLUNTARY RESIGNATION

Olde City Financial Inc.
123 Pennsylvania Ave.
Wayne, PA 19087
T: (800) 603-6533
F: (610) 995-9512
Email: vickim@oldecity.org
Ms. Vicki McKenzie
_____________________________________________________________________________

FACILITY USER ACTIVITY

AGREEMENT FOR USE OF FACILITIES - CONTACT AND INFORMATION CHANGES ONLY

From

Gold Country Telephone Directory
1501-A 5th Ave.
Belle Fourche, SD 57717
T: (605) 892-0237
F: (605) 892-4421
Email: dawn@andersoninfo.com
Ms. Dawn Wood, Operations Manager

To:

Gold Country Telephone Directory
77 West Elmwood Drive, Suite 305
Dayton, OH 45459
T: (937) 439-7880
F: (937) 439-7855
Email: sarahw@psanda.com
Ms. Sarah Walters, V.P. of Operations

PUB CODE: 0912
PUB INITIALS: GCT
_____________________________________________________________________________

AGREEMENT FOR USE OF FACILITIES - CODE TERMINATION ONLY

Phone Directories Company L.P.
Orem, UT

PUBLISHER CODE: 0833
PUB INITIALS: PDC

TERMINATED PUB CODE: 0762
_____________________________________________________________________________

Code numbers are the property of the Association and can be transferred only by the Yellow Pages Association(tm) to other member companies in connection with National Yellow Pages Advertising orders. These changes will appear in all future issues of YPA(tm) publications.

Please ensure this information is copied and forwarded to the appropriate staff members. Any questions may be directed to Lori Ross Melton at 248.244.6237 or email lori.rossmelton@ypassociation.org.

_____________________________________________________________________________

posted by Bottom Line Management News # 1:04 PM

Pub 863-Hispanic Yellow Pages Network-50% off full rate for DALLA S NORTH-SPANISH 105372- NEW DIRECTORY

          TO: All Certified Marketing Representatives

FROM: Hispanic Yellow Pages Network - Pub 863

SUBJECT:   50% off full rate for DALLAS NORTH-SPANISH 105372- NEW DIRECTORY

All advertisers currently advertising in the Dallas South(101909) directory qualifies to place NEW business in the Dallas North(105372) directory at 50% off full rate.

All Item Codes qualify for discount program. No special item codes are required.

Must include advice line:   "New Business- 50% off full rate for 2007"

Orders without advice lines will be billed at full rate.

All orders and translated artwork must be received by June 1, 2007

HYP Network offers free translation for all artwork.

Directory Name: DALLAS NORTH 105372

Zip Code Coverage: 75001, 75006, 75007, 75010, 75023, 75024, 75025, 75038, 75039, 75040, 75042, 75043, 75044, 75048, 75056, 75057, 75062, 75063, 75067, 75075, 75077, 75080, 75081, 75082, 75088, 75089, 75093, 75204, 75205, 75206, 75209, 75218, 75219, 75220, 75225, 75228, 75229, 75230, 75231, 75234, 75235, 75238, 75240, 75243, 75244, 75246, 75248, 75251, 75252, 75287, 75314.

County: Collin, Dallas, Denton

Close date:  6/1/2007

Pub Date: 8/1/2007

Circulation: 75,000

Source Book:  70167, 70507, 70792, 71197, 72568, 72618, 73540

Artwork may be sent to:

Hispanic Yellow Pages Network                    Or          Email to: nationalsales@hypnetwork.com

Attention: National Sales

4027 Tampa Road Suite 3900                                        Fax: 866-241-1451

Oldsmar, FL 34677

For all questions, please call Darla Bell at 714-889-5304.

Item Codes:

TRADE

TAL

TALB

TBEL

TBL

TBLN

TE

TM

TN

TNE

TRL

LISTINGS

ABL

BL

EL

RL

AL

DISPLAY

DHC

DQC

DT

FP

HC

HP

QC

TQC

TQP

DISPLAY 1 COLOR (R,B,GWN/WWN)

DHCC

DQCC

DTC

FPC

HCC

HPC

QCC

TQCC

TQPC

DISPLAY PROCESS COLOR (WN/WWN)

DHCWP

DQCWP

DTWP

FPWP

HCWP

HPWP

QCWP

TQCWP

TQPWP

SPACE LISTINGS

2HS

3HS

3HSR

4HS

4HSR

SPACE LISTINGS DIRECTIONAL

3DHS

3DHSR

4DHS

4DHSR

COVERS

IBC

IFC

OBC

Front Cover Banner

OTHER PROMOTIONAL

Front side TAB

Back side TAB

Spine

Tip On

Magnetic Tip On

WP Banner

posted by Bottom Line Management News # 12:03 PM

PRE/0949 Announces New Buy 1 Get 1 FREE Incentive

PRE/0949 - Press Enterprise

Announces a New Incentive!

Columbia-Montour, PA #100366*

Major Competing Directory: IAR #062314

Close Date: July 31, 2007

Pub Date: November 2007

Attention Pennsylvania advertisers!

Buy 1 Get 1 Free display ads for all NEW advertisers!

DETAILS:

New advertisers purchasing a display ad at full rate will receive a 2^nd display ad (of equal or lesser value) FREE for one year.
Advice line: "Buy 1 Get 1 - (issue date)" - must be under both UDACs (Paid and free add) and must be included or the entire order will be billed at full rate.
Advertisers may be eligible for an on-going Buy 1 Get 1 50% off program in Year 2.

*Directory is not on e-lite; please fax all orders to 850.729.1151 Attn: Sarah

For more information or to request tear pages contact:

Sarah Hutchison

shutchison@national-solutions.com

NATIONAL	SOLUTIONS
I N C O R P O R A T E D

321 E. John Sims Parkway ● Niceville, FL 32578 ● Ph: 850.729.1141 ● Fax: 850.729.1151

www.national-solutions.com

posted by Bottom Line Management News # 11:57 AM

Pub 863-Hispanic Yellow Pages Network-50% off full rate for PHOEN IX EAST VALLEY 105225

TO: All Certified Marketing Representatives

FROM: Hispanic Yellow Pages Network - Pub 863

SUBJECT:   50% off full rate for PHOENIX EAST VALLEY 105225

All advertisers currently advertising in the Phoenix Metro(104475) directory qualifies to place NEW business in the Phoenix East Valley(105225) directory at 50% off full rate.

All Item Codes qualify for discount program. No special item codes are required.

Must include advice line:   "New Business- 50% off full rate for 2007"

Orders without advice lines will be billed at full rate.

All orders and translated artwork must be received by May 18, 2007

HYP Network offers free translation for all artwork.

Directory Name: Phoenix East Valley 105225

Zip Code Coverage: 52224, 85225, 85226, 85248, 85249, 85233, 85234, 85236, 85296, 85297, 85201, 85202, 85203, 85204, 85205, 85206, 85207, 85208, 85210, 85212, 85213, 85281, 85282, 85283, 85284

County: Maricopa

Close date:  5/18/2007

Pub Date: 8/1/2007

Circulation: 60,000

Source Book:  003570, 100088, 103230, 103231, 105196, 105177

Artwork may be sent to:

Hispanic Yellow Pages Network Or Email to: nationalsales@hypnetwork.com

Attention: National Sales

4027 Tampa Road Suite 3900 Fax: 866-241-1451

Oldsmar, FL 34677

For all questions, please call Darla Bell at 714-889-5304.

Item Codes:

TRADE

TAL

TALB

TBEL

TBL

TBLN

TNE

TRL

LISTINGS

ABL

DISPLAY

DHC

DQC

TQC

TQP

DISPLAY 1 COLOR (R,B,GWN/WWN)

DHCC

DQCC

DTC

FPC

HCC

HPC

QCC

TQCC

TQPC

DISPLAY PROCESS COLOR (WN/WWN)

DHCWP

DQCWP

DTWP

FPWP

HCWP

HPWP

QCWP

TQCWP

TQPWP

SPACE LISTINGS

2HS

3HS

3HSR

4HS

4HSR

SPACE LISTINGS DIRECTIONAL

3DHS

3DHSR

4DHS

4DHSR

COVERS

IBC

IFC

OBC

Front Cover Banner

OTHER PROMOTIONAL

Front side TAB

Back side TAB

Spine

Tip On

Magnetic Tip On

WP Banner

posted by Bottom Line Management News # 11:44 AM

Windstream's Union County-Matthews, NC 054024

To: The CMR Community

From: Windstream Yellow Pages (0520)

Subject: Windstream’s Union County-Matthews, NC 054024

Windstream’s

Union County-Matthews-Monroe-Pineville, NC 054024

In 2006 consumers in the directory distribution area spent over $3.9 Billion on goods and services.¹

What is your client doing to target the market?

Directory Information:

Directory Name	Union County-Matthews-Monroe-Pineville
Directory State	North Carolina
Directory #	54024
Directory Close	06/26/2007
Publication Date	10/2007
Directory Status	Utility
Directory Coverage	Hemby Bridge, Indian Trail, Marvin, Matthews, Stallings, Waxhaw, Weddington
Expanded Distribution Area	Monroe, Pineville, Marshville and Wingate
Zip Code Coverage
Directory Population	282,621 estimated 2006
Local Area # of Households	104,1094
Total Bound Copies (Est.)	124,131
Nearby Directories Published by Windstream (Multi-Book Opportunities)	Anson & Union Counties, NC (54746) & Kershaw, SC (66454)

Competitive Information:

Directory Name	Directory #	Publisher
Charlotte	053231	BelleSouth
Charlotte Companion	104005	BellSouth
Union Co./Matthews	104004	BellSouth
Charlotte	101996	YBC
Matthews	104460	DataNational
Monroe, Union County	054079	Idearc Media

Directory Usage:

Possession and Usage Highlights for Union County-Matthews-Monroe-Pineville, NC 054024 directory published September 2006^[i] (Local Exchanges)

Possession and Usage Information (among those surveyed who possess the Union County-Matthews-Monroe- Pineville, NC 054024directory)
83%	*Possess* it.
80%	*Use* it.
77%	Use the *White Pages*.
42%	Use the *Yellow Pages*.
Of the customers who use the Union County-Matthews-Monroe-Pineville, NC 054024 directory:
65%	Use the directory Yellow Pages *monthly or more often.*
23%	Use the directory Yellow Pages *weekly or more often.*
85%	*Contacted an advertiser* after their last reference.
89%	Of those who contacted an advertiser, actually *made a purchase or visited the advertiser.*
Results indicate that the customers who use the Uninon County-Matthews-Monroe-Pineville, NC 054024 directory, use it:
1	Time per month median usage for the *Yellow Pages*.

Directory Information:

Windstream is the telephone company for the Union County-Matthews-Monroe-Pineville, NC market so brand awareness for Windstream Yellow Pages is strong.
This directory is available online at www.windstreamyellowpages.com/etear. All email and web addresses appearing in White and Yellow Pages advertising will automatically be hot-linked for free.
Families and individuals are moving to Union County in such numbers that we are now the fastest growing county in the Charlotte Region. Our location, adjacent to Charlotte, combined with a reasonable cost of living, business opportunities, extraordinary housing choices and excellent public education define Union County’s reputation as a great place to live, work and raise a family.
Charlotte, Monroe & Matthews serve as key shopping destinations to residents in the Windstream Union County-Matthews-Monroe & Pineville directory coverage area.²

Directory Highlights:

White Pages

· This directory offers Yellow Highlight in the White Pages.

· White Pages Banner Ads* (10 slots, 10 available)

· White Pages Corner Billboard Ads* (10 slots, 9 available)

· White Pages Internet Box Ads

Yellow Pages

Check out Windstream Yellow Pages’ FLEX Plan Incentive Program for discounts on the below items! Discounts of 50% to 100%!

· Leader Ads* (This item is eligible for a 50% discounts under the FLEX Program)

· Yellow Pages Internet Box Ads

· Metro Menu Guide (Discounts available for this item under the FLEX Program)

· Home Improvement Guide (Discounts available for this item under the FLEX Program)

· New! Coupons Section(Discounts available for this item under the FLEX Program)

Cover Items

· Front Cover Badge/Banner Ads* (waitlist only)

· Outside Back Cover* (waitlist only)

· Inside Back Cover* (available)

· Spine* (available)

· Tab Insert* (both sides available)

· Tip-On* (comes in 6x6 or 4x4 Paper or 4x4-Magnetic)

· Gatefold Advertising* (front & back available)

* The above items require a reservation; please contact Windstream’s National Accounts Team for availability and reservations.

Important RLF Information:

The following area codes/prefixes are considered Foreign Listings, but all businesses receive a free SRL-type listing in the Yellow Pages section. These listings are called RLF’s. The following area codes and prefixes are included in the Union County-Matthews-Monroe-Pineville, NC 54024 as RLFs:

Area Code	Prefix
704	207, 220, 225, 226, 233, 238, 261, 282, 283, 288, 289, 290, 291, 292, 296, 624, 670. 681, 698, 776, 835, 889, 993

Special Discount: Any current RLF advertiser appearing in the Union County-Matthews-Monroe-Pineville, NC 54024 expanding it’s listing to a BLN will be eligible for our special 50% discount. Call Windstream’s National Account Team for more information and required special advice phrase.

Available Incentives Programs:

Flex Program

Program #512

Program #535

* All incentive programs have restrictions. For more information, please click on the program #’s to review all incentive program information.

Complete coverage information including maps and demographics on the website: http://www.windstreamyp.com/. If you have any questions, please call your National Accounts Team.

Cherie Bishop

330 650-7273

cherie.bishop@windstream.com

Mark Horn

330 650-7407

mark.horn@windstream.com

Betsy Turek

330 650-7274

betsy.turek@windstream.com

Shannon Wicker

330 650-7602

shannon.wicker@windstream.com

¹Source: Mapinfo Corporation, TargetPro 4.7, 2006 data based on the total distribution area.

²Research conducted by Booth Research, December 2006 with adults (ages 18 and over) in the Directory total distribution area. Interviewing was conducted between November 30th and December 8th, 2006.

***************************************************************************************  The information contained in this message, including attachments, may contain  privileged or confidential information that is intended to be delivered only to the  person identified above. If you are not the intended recipient, or the person  responsible for delivering this message to the intended recipient, Windstream requests  that you immediately notify the sender and asks that you do not read the message or its  attachments, and that you delete them without copying or sending them to anyone else.

posted by Bottom Line Management News # 7:28 AM

AT&T - Second Year for the New Roseville-Rocklin, CA Directory

AT&T - Second issue for the New Roseville-Rocklin-Lincoln-Loomis, CA directory.......last year to take advantage of FREE Trademarks!!!

AT&T (Pub 829) - The September 2007 issue will be the 2nd year for the new Roseville-Rocklin-Lincoln-Loomis, CA (105018) directory, which is located in Northern California. CMRs can still take advantage of the free Trademark offer if you haven't done so already. See details below on how to process your order.

Details about the Roseville, Rocklin, CA Area:

The south Auburn area of Roseville, Rocklin, Lincoln, Loomis is a fast-growing, lucrative market that has grown with the suburban expansion of Sacramento.
The scope of the new Roseville directory reflects current traffic patterns and will better meet the needs of consumers by aligning these traffic patterns to our listings base and distribution coverage.
The Roseville, Rocklin directory will be an overlay directory that includes portions of the existing AT&T Auburn, Fair Oaks and Marysville directory areas.

Directory Details

Roseville, Rocklin, Lincoln, Loomis, CA

YPA Dir Code: 105018

Pub: 829

Ver #: 26

Pub Date: September 2007

Close Date: June 28, 2007

Issue Length: 12 mths

Column Size: 4 Col

Sections Include: YP Section Only, No White Pages

Also available are: Coupons, Leader Ads and Editorial Guides

Total Print Count: 124,936

Population: 222,000

Zip Code Coverage:

95650, 95677, 95663, 95746, 95747, 95692, 95681, 95648, 95674, 95678, 95658, 95661, 95765

Town Coverage:

Roseville, Lincoln, Loomis, Rocklin, Penryn, Granite Bay, Wheatland, Sheridan, Newcastle

Listing Scope

All businesses with the following area code and prefixes will be entitled to a free Service Regular Listing (SRL) in the Yellow Page section of Roseville, Rocklin, CA.

Area Code: 916

Prefixes: 652, 660, 303, 314, 415, 435, 624, 625, 630, 632, 251, 577, 626, 778, 824, 209, 253, 258, 408, 434, 528, 543, 644, 645, 663

Area Code: 530

Prefixes: 483, 633, 641

Area Code: 916**

Prefixes: 218, 242, 367, 560, 580, 676, 677, 721, 722, 723, 724, 725, 726, 727, 728, 729, 735, 745, 746, 748, 771, 772, 773, 774, 780, 781, 782, 783, 784, 785, 786, 787, 788, 789, 791, 797, 910, 960

**Indicates Independent Listings

Coverage Map

A coverage map for Roseville, Rocklin, CA is available on AT&T's National website at www.nationalyp.com. When logging onto the website, go to TEXT site. Go to the directories tab and look for Roseville, Rocklin under the state of Northern California.

Special Pricing Incentives

FREE Trademark / Custom Trademarks - 1st and 2nd years only (2006 and 2007 issue). For the 2006 issue, Trademarks were zero rated in YPA Rates and Data, no action was required by the CMR. For the 2007 issue, CMRs will need to use the Incentive Advice Code "$NG00" on the line following the artwork ID. The Free Trademark/Custom Trademark Offer does not include Trade Listings or Trade Under items.

Value Advantage Pricing - # 002911

Process Color - Hi Impact Incentive Program - # 002589

Free Extra Line Program - # 000456

Leader Ad Incentive Program - # 001859

Tradename Upsell Program - # 001871

Questions may be directed to Theresa Manning at 314-242-7598.

posted by Bottom Line Management News # 7:01 AM

Fairbanks GCI, AK 103693

To: The CMR Community

From: Windstream Yellow Pages (0520)

Subject: Fairbanks GCI, AK 103693

In 2006 consumers in the Fairbanks GCI 103693 directory distribution area spent over $927 Million on goods and services!^[i]

Directory Information:

Directory Name	Faibanks GCI
Directory State	Alaska
Directory #	103693
Directory Close	06/02/2007
Publication Date	11/2007
Directory Coverage	Faibanks, North Pole, Eielson Air force Base, Fort Wainwright, Delta Junction, Fort Greeley, Nenana
Zip Code Coverage	99701, 99702, 99703, 99705, 99706, 99707, 99708, 99709, 99710, 99711, 99712, 99731, 99737, 99760, 99775, 99790
Directory Population	91,780 estimated 2006 population
Local Area # of Households	32,667
Total Bound Copies	48,164
Electronic Distribution	19,273
Directory Available Online	www.gcidirectory.com

Competitive Information:

Directory Name	Directory #	Publisher
Fairbanks	002210	LMB
North Pole	002690	LMB
Fairbanks	002212	PDC
Fairbanks	103117	TLP

Directory Information:

Fairbanks is Alaska's second largest city with over 80,000 residents in the greater Fairbanks area.
Fairbanks is easily accessed by plane, rail or road.
This directory is available online at http://www.gcidirectory.com/. All email and web addresses appearing in White and Yellow Pages advertising will automatically be hot-linked for free.

Directory Highlights:

White Pages

· This directory offers Yellow Highlight in the White Pages.

· White Pages Banner Ads* (4 slots, 1 available)

· White Pages Corner Billboard Ads* (4 slots, 2 available)

· White Pages Internet Box Ads (WIBX or WIBXH)

Yellow Pages

Check out Windstream Yellow Pages’ FLEX Plan Incentive Program for discounts on the below items! Discounts of 50% to 100%!

· Leader Ads* (This item is eligible for a 50% discounts under the FLEX Program)

· Yellow Pages Internet Box Ads (YIBXM)

· Metro Menu Guide (Discounts available for this item under the FLEX Program)

· Home Improvement Guide (Discounts available for this item under the FLEX Program)

· Tourism Guide (Discounts available for this item under the FLEX Program)

· Wedding Guide (Discounts available for this item under the FLEX Program

· Coupons Section (Discounts available for this item under the FLEX Program)

Cover Items

· Front Cover Badge/Banner Ads* (waitlist only)

· Outside Back Cover* (waitlist only)

· Inside Front Cover* (waitlist only)

· Inside Back Cover* (available)

· Tab Insert* (both sides available)

· Tip-On* (6x6 Paper, available)

* The above items require a reservation; please contact Windstream’s National Accounts Team for availability and reservations.

Available Incentives Programs:

Flex Program	Our Flex Plan Incentive Program is designed to offer a slower rollout to our advertisers. All existing customers on the incentive programs #100, #100 GCI, #M101, #G101, #311, #492, #501, #508, #514, #740, #750, #889 are now eligible for our new Flex Plan Incentive program. The program takes your existing program and rolls it out in 5% increments every year. *
Program #512	The #512 program applies to foreign advertisers. Existing/new non-local advertisers purchasing new and/or upgraded advertising will receive a discount on any new or upgraded items in the new issue. The discount is a 30% on-going discount program. *
Program #535	New/Step Up TN/TM Program #535 applies to New and/or Upgraded Trade Name and Trademark advertisers. Advertisers must maintain or exceed current revenue to qualify for this program. The incentive program is only applicable to upgraded/newly purchased advertising. *
GCI Free Trademark Program	Free Trademark with a purchase of a TBLN at full rate. This program is available to new advertisers as well as existing advertisers. Program is ongoing, non-converting as long as revenue is maintained and/or exceeds previous issue revenue. *

* All incentive programs have restrictions. For more information, please click on the program #’s to review all incentive program information.

Complete coverage information including maps and demographics on the website: http://www.windstreamyp.com/. If you have any questions, please call your National Accounts Team.

Cherie Bishop

330 650-7273

cherie.bishop@windstream.com

Mark Horn

330 650-7407

mark.horn@windstream.com

Betsy Turek

330 650-7274

betsy.turek@windstream.com

Shannon Wicker

330 650-7602

shannon.wicker@windstream.com

^[i] Source, Mapinfo Corporation, TargetPro 4.7, 2006 data based on the local distribution area.

***************************************************************************************  The information contained in this message, including attachments, may contain  privileged or confidential information that is intended to be delivered only to the  person identified above. If you are not the intended recipient, or the person  responsible for delivering this message to the intended recipient, Windstream requests  that you immediately notify the sender and asks that you do not read the message or its  attachments, and that you delete them without copying or sending them to anyone else.

posted by Bottom Line Management News # 6:11 AM

Bottom Line Management Group, Inc.

BLMG AND INDUSTRY NEWS

News

Wednesday, April 4, 2007

Somerset Area, KY 103357 Closes 06/23/2007

Directory Name

Somerset Area

Directory State

Directory #

Directory Close

Publication Date

Directory Status

Utility

Directory Coverage

Total Bound Copies

Initial Distribution

Expanded Coverage

Expanded Distribution

Zip Code Coverage

Directory Population

Nearby Windstream Directories

(Multi-Book Opportunities)

Key Foreign Markets

Area Code

Prefix

YLO-IMPORTANT MESSAGE from National Publishing group

Yellow Pages Association Membership and Facilities User System Ch anges as of April 4, 2007

Pub 863-Hispanic Yellow Pages Network-50% off full rate for DALLA S NORTH-SPANISH 105372- NEW DIRECTORY

PRE/0949 Announces New Buy 1 Get 1 FREE Incentive

Pub 863-Hispanic Yellow Pages Network-50% off full rate for PHOEN IX EAST VALLEY 105225

Windstream's Union County-Matthews, NC 054024

Directory Name

Union County-Matthews-Monroe-Pineville

Directory State

Directory #

Directory Close

Publication Date

Directory Status

Utility

Directory Coverage

Expanded Distribution Area

Zip Code Coverage

Directory Population

Local Area # of Households

Total Bound Copies (Est.)

Nearby Directories Published by Windstream

(Multi-Book Opportunities)

AT&T - Second Year for the New Roseville-Rocklin, CA Directory

Fairbanks GCI, AK 103693

Directory Name

Faibanks GCI

Directory State

Directory #

Directory Close

Publication Date

Directory Coverage

Zip Code Coverage

Directory Population

Local Area # of Households

Total Bound Copies

Electronic Distribution

Directory Available Online

Archives