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Monday, March 19, 2007

 

VerizonR Yellow Pages Announces Double Trucks in Select San Diego Directories!

To:          Certified Marketing Representatives

From:     Idearc Media Corp.

 

Subject: Verizon® Yellow Pages Announces Double Trucks in Select San Diego Directories!

 

 

  

Idearc Media Corp is pleased to announce the availability of double trucks into select San Diego directories. Double trucks are two facing full-page ads sold to a single advertiser. This product is available in all headings.

 

Directory Availability

 

Verizon Double Truck – San Diego Directory Schedule 2007- 2008 Publications

Directory #

St

Directory

NYPS Close

Pub Date

Pub Code

103336

CA

San Diego North

05/24/07

09/07

0682

103338

CA

San Diego South & East

03/30/07

07/07

0682

103339

CA

San Diego South & East Spanish

03/30/07

07/07

0682

103228

CA

San Diego Metro

12/26/07

04/08

0682

103229

CA

San Diego Metro Spanish

12/26/07

04/08

0682

 
 

Seniority Rules

For placement purposes, existing Full Page advertisers will maintain their seniority date when the Full Page is upgraded to a Double Truck in the upcoming issue. This ensures that long-standing Full Page advertisers place in front of new advertisers purchasing a Double Truck; however, standard pagination rules will apply in future publications.

 

Incentive Program

San Diego Double Truck Value Program NSD has been created specifically for Double Truck advertisers in this market.  National advertisers that purchase a Double Truck in one of Verizon’s San Diego directories (listed above) can receive a 75% discount when all program and revenue requirements are met.   Please refer to the Incentive Search Tool on the CMR website for additional information about this program.

 

 

 

For more information, please contact your Business Development Manager or email us at nationalsales@idearc.com


 

FREE Prototype -- #105762 Campbell County(TN)

Publisher #554 Choice Directory is prototyping new national customers into #105762

Campbell County(TN).  The national close is April 6 with a September 07 pub.  This is version #1.

 

The directory is free for all new national customers who purchase UDACs in the source book:

#068134 Campbell County/Bell South.  Local revenue customers cannot transfer to national for this prototype. 

                  

Orders will be accepted with the UDACs listed for this directory in Rates & Data.  Please use the

advice phrase "2007 FREE Prototype".  If the advice phrase does not appear, full rate will be charged.

Artwork should be submitted with the order whenever possible, or by Friday, April 13 at the latest.

 

If the national account has a display ad larger than a half-page in the source book,

there are two options available for this prototype edition:

1. use a distinct phone number which is trackable - the national account pays

for the RCF line and shares the results with the publisher, or 2. place a half-page ad.

 

Please note: under any "Florist" heading for this prototype program, the largest display ad will be a DQC.

 

In Year Two(2008) of the prototype program, there will be a 50% discount on all

displays, in-columns and TMs.  Listings and TNs will be at full rate in Year Two.

 

For production-related questions about this directory, please refer to our website

psanda.com or contact Missi Seifert at missis@psanda.com or  937-439-7880.

For sales-related questions, please contact Peter Salzberg at peters@psanda.com

or 239-566-9289.


 

National Solutions, Inc. March 2007 Newsletter: NSI At A Glance

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Submitted By: ELINC - [ELINC@NATIONAL-SOLUTIONS.COM]

NOTE:  If you are not able to view the National Solutions, Inc. March 2007 Newsletter, NSI At A Glance, in its entirety, please click here to get updates on our publishers.

 

 

 

 

 

 

NSI AT A GLANCE...

March 2007 - Newsletter - Issue III

 

 

NSI AT A GLANCE, a monthly online newsletter from National Solutions, Inc., provides CMRs updates with the latest information about our publishers.

 

Read on by scrolling down or by clicking on the specific publisher for more information:

CODE

 

 

PUBLISHER NAME

PUBLISHER REPRESENTATIVE

0627

VZP

-

Axesa Servicios de Información, S. en C. (Formerly Verizon Puerto Rico)

Sabrina Brletich

0954

EAS

-

The Easy Pages

Sabrina Brletich

0977

HYA

-

Hispanic Yellow Pages of America

Adam Trynoski

0864

LBP

-

Local Book Publishing

Sarah Hutchison

0784

MCA

-

Dwight McInturff & Associates

Sabrina Brletich

0805

NEX

-

Nex-Tech Directory Services

Khanh-Thy Gonzales

0964

OPB

-

The Ojai Phone Book

Sarah Hutchison

0949

PRE

-

Press Enterprise

Sarah Hutchison

0922

RDC

-

SureWest Directories

Now In House!

0811

UD

-

University Directories

Adam Trynoski

0824

UTC

-

Union Telephone Company

Sabrina Brletich

0532

WFU

-

Wrightsville Beach Phone Book

Sarah Hutchison

For a complete list of our publishers' directories, check the current issue of Rate & Data

 

NSI Fun Fact...

Need color tear pages quickly?  At National Solutions, Inc. it is our commitment to provide you with the best possible customer service.  With that service, we provide color tear pages directly to your email by the end of the day*!  Tear pages can be requested:

 

*Requests need to be made before 4:00pm Central Time in order for the requests to be completed.

 

National Solutions, Inc. Publishers

 

Axesa Servicios de Información, S. en C. (Formerly Verizon Puerto Rico) - 0627/VZP

  [Incentives]  [Ad Specs]  [Contact: Sabrina Brletich]  [Back to Top]

 

0627/VZP...THE ONLY directories in PUERTO RICO!

 

NEW GUIDELINES FOR TRADEMARKS:  The artwork specification for Trademarks is now 11 x 6.5 picas.  Please see below for font, location, and spacing specifications:

 

TM

Puerto Rico Standards

Font

8 pt. Helvetica Condensed

Location

Flush Left

Spacing

8.5 spacing in-between text in ad and caption & listing lines

Captions, Trade listings, Finding lines

Font style determined by Axesa

 

ARTWORK REMINDER!  0627/VZP directories follow specific rules and guidelines regarding artwork.  If possible, please send artwork as early as possible.  This will allow us to have ample time to incorporate any necessary revisions.

 

NOW IN RATE HOLD: Please contact us for tear pages, directory requests, or marketing material.

 

Directory Code

Directory Name

 

Close Date

Pub Date

101858

PR Central

PR

5/31/07

12/2007

101861

PR East

PR

5/31/07

12/2007

101864

PR North East

PR

5/31/07

12/2007

101862

PR North West

PR

5/31/07

12/2007

101859

PR South

PR

5/31/07

12/2007

101863

PR South East

PR

5/31/07

12/2007

101860

PR West

PR

5/31/07

12/2007

 

NOW CLOSED:  Copies are scheduled to hit the streets this August and September!  If you are not already on our standing order list to receive a copy of this directory, please let us know.

Directory Code

Directory Name

 

Close Date

Pub Date

104088

Bayamon

PR

1/26/07

9/2007

104089

Carolina

PR

1/26/07

9/2007

101857

Puerto Rico Metro

PR

1/26/07

8/2007

 

 

The Easy Pages - 0954/EAS

    [Incentives]  [Ad Specs]  [Contact: Sabrina Brletich]  [Back to Top]

 

IMPORTANT!

 

INVOICING FOR CLOSED EAS/0954 DIRECTORIES: Denoted (*) directories below are books that have closed, but will publish in the next couple of months.  Orders that stood when this book closed will be printed and invoiced

 

REMINDER- YPA MEMBERSHIP: The Easy Pages' is no longer a member of YPA.  Please note these directories were removed from ELITE effective 12/21/2006.

 

Directory Code

New Code

Directory Name

State

Version #

104100

TBD

Allentown*

PA

3

103901

TBD

Bethlehem

PA

3

103725

TBD

Easton Phillipsburg

PA

3

104945

TBD

Port Jervis

NY

2

104500

TBD

Sullivan County*

NY

2

104261

TBD

Pike *******************************************************************Yellow Pages Association820 Kirts Blvd., Suite 100Troy, MI 48084248-244-6200 / 248-244-0700 faxInternet: http://www.ypassociation.org******************************************************************* ==========================
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AT&T - Update on St. Louis, MO (041714 & 041713) - Combining Busi ness WP & YP

AT&T - Update on St. Louis, MO (041714 & 041713) - Combining Business WP & YP
 
 
 
AT&T (Pub 962)The following is an update to an ELINC dated September 22, 2006 regarding the co-binding of the St. Louis (041714) Yellow Pages with the St. Louis, MO Business White Pages.
 
Effective with the December 2007 issue, the St. Louis, MO (040713) Business White Pages will be combined with the St. Louis, MO Yellow Pages (041714) directory.  The April 2007 issue will be the last issue the St. Louis Business WPs will print with the WP Residential.  Beginning with the April 2008 issue, the St. Louis Residential directory will remain a stand-alone directory.   The following is a summary of the upcoming changes that will take place.
 
Changes for St. Louis White Pages 2007 & 2008: 
  • The April 2007 issue is the last issue the St. Louis Business WP's (041713) and Residential section will be combined.  CMRs will receive an invoice for an 8-month life for the St. Louis Bus WP. 
  • A new YPA directory code has been established for the St. Louis Residential WP, which will continue to print in April.  The new directory code will be 105479
  • The April 2007 issue of the St. Louis Suburban directories; Mid (041724), North (041717), South (041718) & West (041719), will begin to include Residential White Pages.  In the previous 2006 issue, only the South (041718) and West (041719) directories included the Residential White Pages.
  • Beginning with the April 2008 issue, the stand alone St. Louis Residential (105479) directory will be distributed to only those homes that currently do not receive a St. Louis Suburban directory. 
Changes for St. Louis YP & Bus WP 2007 & 2008 - Revised
  • Effective with the December 2007 issue, the St. Louis, MO Bus WP (041713) will be co-bound with the St. Louis, MO YP (041714) and will be a 12-month issue.
  • All Business WP items will remain on the current St. Louis Mo Bus WP directory code 041713 for the December 2007 issue.  CMRs do not need to take action for the WP items that are on order.  (Note: This is a change from the September 22, 2006 ELINC)
  • For the December 2008 issue of the St. Louis Bus WP / YP, CMRs will need to move their paid Business WP items over from book code 041713 to the YP book code 041714.
 
Questions may be directed to Theresa Manning at 314-242-7598 or via e-mail at tn5452@att.com

 

YPA Training Questionnaire Reminder

Don't miss the chance to win a free Apple iPod(tm)!  
 
The Yellow Pages Association(tm) (YPA(tm)) is committed to providing products and services that add value and enhance your membership.  Please take a few minutes and complete the online survey, the deadline for participation is March 23, 2007.  The information you provide will assist our training team in planning future training sessions and ensure that our current products and course offerings are meeting your business needs.

 

To thank you for your participation, each completed survey will be entered in a drawing to win an Apple iPod(tm).  The drawing will be held on March 26, 2007 and the winner will be notified via email. 

 

Please take a few moments and go to http://www.zoomerang.com/survey.zgi?p=WEB2266Z6SWW74 to complete this survey.  We appreciate your participation and look forward to working with you.

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