To: The CMR Community

From: Windstream Yellow Pages (0520)

Subject: Hastings, NE 044385 Closes 04/25/2007

Make the right choice in Yellow Pages …

Go with Windstream Hastings, NE 44385

It is the directory people are choosing¹

* The above items require a reservation; please contact Windstream’s National Accounts Team for availability and reservations.

Directory Information:

Competitive Information:

Directory Highlights:

• The market is located in the South Central region of Nebraska and has a coverage area that touches the Kansas state line to its south. It is also the county seat of Adams County.

·         The Flex Plan provides new and current advertisers more valuable incentives and slower rollouts.

·         All local customers are entitled to a free Internet Guide listing, featuring their website or email address.

• This book is available online at: http://www.windstreamdirectory.com/dir/HAS/

White Pages:

·         This directory offers Red Highlight in the White Pages.

·         White Pages Internet Box Ads

·         White Pages Banner Ads* (Waiting List Only)

·         White Pages Corner Billboard Ads* (Waiting List Only)

Yellow Pages:

Check out Windstream Yellow Pages’ FLEX Plan Incentive Program for discounts on the below items!  Discounts of 50% to 100%!

·         Yellow Pages Internet Box Ads

·         New! Home Improvement Guide (Discounts available for this item under the FLEX Program)

·         New! Metro Menu Guide (Discounts available for this item under the FLEX Program)

·         Coupon Section (Discounts available for this item under the FLEX Program)

Specialty Items:

·         Gatefold Advertising*

·         Tip-On* (Comes in 6x6 or 4x4 Paper or 4x4-Magnetic)

·         Front Cover Banner and Badge Ad*

·         Inside Back Cover**

·         Tab Insert*

* The above items require a reservation; please contact Windstream’s National Accounts Team for availability and reservations.

Directory Usage

Possession/Usage Highlights for the Windstream Hasting, NE 44385 directory published Sept. 2006.

All information above is based on the survey conducted by Booth Research. More information is available at http://www.windstreamyp.com/. 

Available Incentives Programs:

* All incentive programs have restrictions. For more information, please click on the program #’s to review all incentive program information.

Complete coverage information including maps and demographics is available on the website: http://www.windstreamyp.com/.  If you have any questions, please call your National Accounts Team. 

Cherie Bishop

330 650-7273

cherie.bishop@windstream.com

Mark C. Horn

330 650-7407

mark.horn@windstream.com

Betsy Turek

330 650-7274

betsy.turek@windstream.com

Shannon Wicker

330 650-7602

shannon.wicker@windstream.com

^[1] Research conducted by Booth Research, Inc., September 2006, with adults (age 18 and over) in the Windstream Yellow Pages local distribution area. Interviewing was conducted between September 15th and September 17th, 2006. Results on file at Windstream Yellow Pages, Hudson, Ohio, all rights reserved.

To: The CMR Community

From: Windstream Yellow Pages (0520)

Subject: Windstream’s Twin Lakes, TN 068950

Twin Lakes Regional Directory

Reaches 75,000 homes and businesses

with the average usage 1.34 times per week.^*

Make sure your client is in position.

Directory Information:

Competitive Information:

Special Discount: Any current RLF advertiser appearing in the Twin Lakes Regional, TN

068950-directory expanding it’s listing to a BLN will be eligible for our special 50% discount.

Important RLF Information: The following area codes/prefixes are considered Foreign

Listings, but all businesses receive a free SRL-type listing in the Yellow Pages section.

These listings are called RLF’s. The following area codes and prefixes are included in

Twin Lakes Regional, TN 068950 directory as RLFs:

Call Windstream’s National Account Team for more information and required special

advice phrases.

Directory Overview:

·         Twin Lakes Regional Directory is the official directory of the Twin Lakes Cooperative-local telephone service provider. Windstream Yellow Pages is the publisher for the 2007 publication.

·         The Twin Lakes Regional coverage is located in the Cookeville metro area, which encompasses parts of Jackson and Putnam Counties.

·         The Flex Plan provides new and current advertisers more valuable incentives and slower rollouts.

• This directory is available online at http://www.twinlakesdirectory.coop/

Directory Highlights:

White Pages

·         This directory offers Yellow Highlight in the White Pages

·         White Pages Banner/Badges* (6 Slots, 5 Available)

·         White Pages Corner Billboard Ads* (6 Slots, 5 Available)

·         White Pages Full & Half Page Display Ads

Yellow Pages

Check out Windstream Yellow Pages’ FLEX Plan Incentive Program for discounts on the below items!  Discounts of 50% to 100%!

·         In-column Ads with spot color

·         Metro Menu Guide

·         Home Improvement Guide

·         Leader Ads*

Cover Items

·         Inside Front Cover*

·         Inside Back Cover*(Half Slot Available)

·         Outside Back Cover*

* The above items require a reservation; please contact Windstream’s National Accounts Team for availability and reservations.

Available Incentives Programs:

* All incentive programs have restrictions. For more information, please click on the program #’s to review all incentive program information.

Complete coverage information including maps and demographics on the website: http://www.windstreamyp.com/.  If you have any questions, please call your National Accounts Team. 

Cherie Bishop

330 650-7273

cherie.bishop@windstream.com

Mark Horn

330 650-7407

mark.horn@windstream.com

Betsy Turek

330 650-7274

betsy.turek@windstream.com

Shannon Wicker

330 650-7602

shannon.wicker@windstream.com

The Coastal, OR directory (105554) is closing soon.  See original elinc below.

January 5, 2007

National E-Linc To:  All Certified Marketing Representatives

Subject:  Coastal, OR National Prototype Info

Yellow Book USA will be publishing a Pub Co 999 prototype directory for the Coastal, OR area in April 2007.  The Coastal, OR directory (105554) will be closing February 8, 2007.  This directory will overlay parts of two utility directories (see below).  It will be delivered to 31,000 homes and businesses.  All national advertisers currently advertising in one of the source directories will be offered the same unit of advertising “free” with no future obligation in this directory.  This means if your client has a half page ad in one of the source directories, they are eligible for a half page ad in the Coastal, OR Yellow Book, published by Yellow Book USA.  Display, Space Listings, and Trademarks will convert to “H” rates in year 2, and full rate in year 3.  Listings and Trade Listings convert to full rate in year 2.  You will need to transmit the order and send the appropriate artwork on disk. 

This prototype offer is NOT available under the “Attorneys,” “Florists,” or “Plumbers” headings.

This is a National-only prototype.  Local advertising will be paid.  Ad seniority dates will be set based on this first issue.  Free prototype ads will appear after paid advertising (local or national).  If you would like to secure the best space positioning for your client, please use standard item codes on your orders (no F prefix).  Paid orders will be billed upon publication.  We ask that all orders for this directory contain an advice line indicating whether the order is a “free prototype order” or a “paid order.”  

Below is the information you will need when researching and transmitting your order:

Prototype directory:               Coastal, OR                

Directory Code:                      105554

Source Directories:                Astoria Area (061037) and Pacific County (077338)

Distribution:                            31,000

Columns:                                 3

Major towns covered:            see below

Counties covered:                  Clotsop County, OR and Pacific County, WA

Close Date:                             2/8/07

Pub Date:                                4/07

When keying orders, please add an “F” at the beginning of each item code, and please use the advice line, “all advertising free for the 4/07 issue.”  Orders keyed without “F” udacs will be billed at full rate. 

The following are available item codes for this directory:

Artwork may be sent to:

Yellow Book USA

Attn:  National Publishing

2004 Renaissance Blvd.

King of Prussia, PA.  19406

Here is a list of towns and zip codes included in the Coastal, OR (105554) directory:

If you require additional information, please contact your National Account Manager or call the Yellow Book USA National Hotline at (800) 937-5285.  Be sure to check out our CMR website at www.nationalsales.yellowbook.com.  Call 610-731-2530 for a user name and password. 

February 1, 2007

National E-Linc To:  All Certified Marketing Representatives

Subject:  Tulare, CA National Prototype Info

Yellow Book USA will be publishing a Pub Co 999 prototype directory for the Tulare, CA area in August 2007.  The Tulare, CA directory (105696) will be closing May 17, 2007.  This directory will overlay parts of two utility directories (see below).  It will be delivered to 26,000 homes and businesses.  All national advertisers currently advertising in one of the source directories will be offered the same unit of advertising “free” with no future obligation in this directory.  This means if your client has a half page ad in one of the source directories, they are eligible for a half page ad in the Tulare, CA Yellow Book, published by Yellow Book USA.  Display, Space Listings, and Trademarks will convert to “H” rates in year 2, and full rate in year 3.  Listings and Trade Listings convert to full rate in year 2.  You will need to transmit the order and send the appropriate artwork on disk. 

This prototype offer is NOT available under the “Attorneys,” “Florists,” or “Plumbers” headings.

This is a National-only prototype.  Local advertising will be paid.  Ad seniority dates will be set based on this first issue.  Free prototype ads will appear after paid advertising (local or national).  If you would like to secure the best space positioning for your client, please use standard item codes on your orders (no F prefix).  Paid orders will be billed upon publication.  We ask that all orders for this directory contain an advice line indicating whether the order is a “free prototype order” or a “paid order.”  

Below is the information you will need when researching and transmitting your order:

Prototype directory:               Tulare, CA                  

Directory Code:                      105696

Source Directories:                Kings-Tulare (005995) and Kings-Tulare (100489)

Distribution:                            26,000

Columns:                                 2

Major towns covered:            see below

Counties covered:                  Tulare, CA

Close Date:                             5/17/07

Pub Date:                                8/07

When keying orders, please add an “F” at the beginning of each item code, and please use the advice line, “all advertising free for the 8/07 issue.”  Orders keyed without “F” udacs will be billed at full rate. 

The following are available item codes for this directory:

Artwork may be sent to:

Yellow Book USA

Attn:  National Publishing

2004 Renaissance Blvd.

King of Prussia, PA.  19406

Here is a list of towns and zip codes included in the Tulare, CA (105696) directory:

If you require additional information, please contact your National Account Manager or call the Yellow Book USA National Hotline at (800) 937-5285.  Be sure to check out our CMR website at www.nationalsales.yellowbook.com.  Call 610-731-2530 for a user name and password. 

February 1, 2007

National E-Linc To:  All Certified Marketing Representatives

Subject:  Roxborough, PA New Directory

Yellow Book USA will be publishing a NEW directory for the Roxborough, PA area in July, 2007.  The Roxborough, PA directory (Pub Co 999, 105671) will be closing on May 8, 2007.  This directory will overlay part of the utility directory. 

Several incentive pricing plans are available for the Roxborough directory (105671), including our Bonus Unit Program.  When your client purchases one display unit at full rate, they qualify to receive a free ad.  These bonus units can only be used in the Roxborough directory.  Below is a chart of free units.

In addition to Bonus Units, we also offer Cross Sell, Permanent Free Trademark, and 5-year Offered Trademark rates.  See Rates & Data for more information on these pricing incentives. 

The Roxborough directory will be Yellow Book’s standard 8 x 10 ¼, three-column, and it will be delivered to 31,500 homes and businesses.  White Knockout and White Knockout with Yellow Highlight are considered premium units, and base units are yellow.

Artwork may be sent to:

Yellow Book USA

Attn:  National Publishing

2004 Renaissance Blvd.

King of Prussia, PA.  19406

Here is a list of towns and zip codes included in the Roxborough, PA (105671) directory:

If you require additional information, please contact your National Account Manager or call the National Hotline at (800) 937-5285.  Be sure to check out our CMR website at www.nationalsales.yellowbook.com.  Call 610-731-2530 for a user name and password.

To: The CMR Community

From: Windstream Yellow Pages (0520)

Subject: Kittanning, PA 062047 Closes 04/02/2007

The Windstream Kittanning, PA 62047 Utility

is the directory people are choosing to use¹

Directory Information:

Competitive Information:

Directory Highlights:

• Windstream is the local phone company for the Kittanning market therefore the brand awareness for the Windstream Yellow Pages directory is strong.
• This directory shares its White Pages section with the Apollo-Leechburg, PA 63335 directory. Any advertising sold into this section will also print in the Apollo-Leechburg directory. This includes specialty items with limited availability, such as Banner Ads and Corner Billboards.
• The Kittanning market is located approximately 44 miles Northeast of Pittsburgh, PA and the directory covers parts of Armstrong and Clarion counties.
• This area has been referred to as the “Silicon Valley of the East,” because of the reputation of Carnegie Mellon University and the University of Pittsburgh technology and medical research.
• The Flex Plan provides new and current advertisers more valuable incentives and slower rollouts.

• This book is available online at http://www.windstreamdirectory.com/dir/KIT/

White Pages:

·         This directory offers Yellow Highlight in the White Pages.

·         White Pages Internet Box Ads

·         White Pages Banner Ads* (Waiting List Only)

·         White Pages Corner Billboard Ads*  (3 Slots, 2 Available)

Yellow Pages:

Check out Windstream Yellow Pages’ FLEX Plan Incentive Program for discounts on the below items!  Discounts of 50% to 100%!

·         Yellow Pages Internet Box Ads

·         Leader Ads* (This item is eligible for a 50% discounts under the FLEX Program)

·         Home Improvement Guide (Discounts available for this item under the FLEX Program)

·         Metro Menu Guide (Discounts available for this item under the FLEX Program)

·         Coupon Section (Discounts available for this item under the FLEX Program)

Specialty Items:

·         Gatefold Advertising*

·         Tip-On* (Comes in 6x6 or 4x4 Paper or 4x4-Magnetic)

·         Front Cover Banner and Badge Ad*

·         Inside Back Cover**

·         Tab Insert*

Directory Usage

Possession and Usage Highlights for directory published August, 2006.

All information above is based on the survey conducted by Booth Research. More information is available at http://www.windstreamyp.com/. 

Available Incentives Programs:

* All incentive programs have restrictions. For more information, please click on the program #’s to review all incentive program information.

Complete coverage information including maps and demographics is available on the website: http://www.windstreamyp.com/.  If you have any questions, please call your National Accounts Team. 

Cherie Bishop

330 650-7273

cherie.bishop@windstream.com

Mark C. Horn

330 650-7407

mark.horn@windstream.com

Betsy Turek

330 650-7274

betsy.turek@windstream.com

Shannon Wicker

330 650-7602

shannon.wicker@windstream.com

^[1] Research conducted by Booth Research, Inc., August 2006, with adults (age 18 and over) in the Windstream Yellow Pages local distribution area. Interviewing was conducted August 18 thru August 22nd, 2006. Results on file at Windstream Yellow Pages, Hudson, Ohio, all rights reserved.

February 1, 2007

National E-Linc To:  All Certified Marketing Representatives

Subject:  Decatur County, IN Rescope Information

Yellow Book USA announces that the Columbus, IN Yellow Book (Pub Co 999, 103290, Close 8/28/07, Pub 12/07) is a rescoped directory for two Indiana directories.  The directory will be distributed to 96,000 homes and businesses throughout the Columbus, IN area.  Please see zip code list below.  The Columbus directory combines the scope of the following Yellow Book directories:

The Columbus directory code (103290) will be retained for the rescoped directory.  Existing orders for this directory code (103290) will also be retained, but orders on the Decatur County directory (104342) will need to be resubmitted on the 103290 directory code.  The Columbus directory (103290) will be Yellow Book’s 3-column format.

Artwork may be sent to:

Yellow Book USA

Attn:  National Publishing

2004 Renaissance Blvd.

King of Prussia, PA.  19406

The following zip codes are included in the rescoped Columbus, IN (103290) directory:

If you require additional information, please contact your National Account Manager or call the National hotline at (800) 937-5285.  Be sure to check out our CMR website at www.nationalsales.yellowbook.com.  Call 610-731-2530 for a user name and password.